Manufacturers don’t make displays under 6 inches available for purchase, with special cases (such as the iPhone Mini) being made under exclusive contracts. The best lead they have so far is to try to use displays designed for the front part of a foldable phone, but they’re yet to strike an agreement.
TIL that display manufacturers are also part of the reason why we aren’t getting small phones and why it’s probably even harder for manufacturers like Fairphone to make them.
ZenFone is the same size as an iPhone or an S23, pretty sure there is no lack of people buying phones at that size. But also I would consider that a standard size, not ‘small’.
If you look at the S or iPhone series you’ll see that the larger versions sell far far more.